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    Tony Stanhope

    Sr. Manager, CRM & Data Operations at PADI

    Tony Stanhope is a motivated business intelligence consultant with eight years of experience in the entertainment, media, and retail industries. He has worked on various projects, including developing engagement scoring systems, market basket programs, and recording hit songs for renowned brands like Popular Science, Staples, and Foo Fighters.

    His unconventional career path has equipped him with creative problem-solving skills, enabling him to identify unique business opportunities often overlooked by traditional professionals. While focusing on revenue enhancement, Tony also prioritizes improving audience insights and customer engagement.

    Tony Stanhope is passionate about automation and believes it to be a significant growth driver for businesses, allowing for more efficient resource allocation. His expertise lies in data visualization, business intelligence, data warehousing, web analytics, project management, platform integrations, and audience development.

    In addition to his professional endeavors, Tony is an enthusiastic collector of music recording equipment and vintage musical instruments. He founded DigitalRecordingArts.com, a successful music industry blog during college, which now has a substantial user base and collaborations with pro audio partners.

    Tony Stanhope's educational background includes a Master of Science in Entertainment Business and a Recording Arts Bachelor of Science. Throughout his career, he has held various roles such as Sr. Manager of CRM & Data Operations at PADI and Director of Data Science & Analytics at Bonnier Corporation.

    His past experiences encompass positions like Data Protection Officer, Database Analyst, Email Marketing Specialist, Assistant Engineer, and Audio Engineer at companies like Bonnier Corporation, Southern Ground Nashville, and Blackbird Studios. Tony's diverse skill set and extensive industry experience make him a valuable asset to any organization seeking expertise in business intelligence, data analysis, and audience engagement strategies.

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