Tony King

Tony King is a seasoned CEO and creative leader with a rich background spanning over 25 years in the global fashion, hospitality, lifestyle, and luxury industries.

He gained significant recognition as a branding and digital expert during his tenure as the Design Director at Gucci Group, where he spearheaded the launch of eCommerce platforms for prestigious brands like Gucci, Alexander McQueen, Stella McCartney, Yves Saint Laurent, and Bottega Veneta.

Under his design leadership, these eCommerce flagships set new standards in the luxury sector, cementing his reputation as a luminary in the digital realm.

In 2010, Tony King founded King & Partners, an agency prized for its emphasis on merging creativity and commerce.

Over the years, he has steered King & Partners' transformation from a specialized digital boutique agency into a multifaceted firm offering an array of services encompassing strategy, branding, advertising campaigns, design, marketing, technology, and eCommerce solutions.