Tony Incalcatera is a dynamic executive with a wealth of experience in leading and managing multidisciplinary teams in research, marketing, and organizational management. With a BS degree from Cornell University, he has held various positions in the media, research, and marketing industry, including SVP Business and Research Operations at Ipsos Connect, Founder at TonyInc Information Services, Chief Operating Officer at Cambia Information Group, and EVP, Syndicated Studies at Simmons Market Research Bureau, to name a few. He is a strategic leader with a proven track record of driving record-breaking growth in companies and rebuilding offices during economic downturns. Tony is exceptional in distilling complex subjects for both clients and employees. He specializes in client relations, product innovation, P&L oversight, sales management and forecasting, media research design and marketing, research writing, public speaking, among other skills. He has also developed various products and services, including the publishing industry's first syndicated research study that quantified reader's exposure to magazine content through various media and the first large-scale syndicated research study of baby boomers, providing marketers with insights into their attitudes, personal values, product purchase behavior, and adoption of technology.