Tony Incalcatera

Tony Incalcatera is a seasoned executive with extensive experience in business operations, research, and marketing. He currently serves as the SVP of Business and Research Operations at Ipsos Connect, a position he has held since August 2014.1

Professional Background

Career Highlights::

• SVP Business and Research Operations at Ipsos Connect (2014-present)
• Founder of TonyInc Information Services (2013-present)
• Chief Operating Officer at Cambia Information Group (2012-2013)
• Chief Operating Officer at Affinity Research, LLC (2010-2012)
• EVP, Chief Operating Officer at Kantar - KMR Group (2008-2010)
• EVP, Managing Partner at Kantar - Millward Brown/Millward Brown IntelliQuest (1998-2008)1

Expertise and Accomplishments

Tony Incalcatera is known for his leadership skills and ability to manage multidisciplinary teams. His areas of expertise include:

• Strategic leadership
• Portfolio management
• Research and marketing
• Organizational management
• Product innovation and development
• Sales management
• Forecasting
• P&L oversight1

Some of his notable accomplishments include:

1. Developing the publishing industry's first syndicated research study to quantify reader exposure across various media platforms.
2. Introducing product line extensions for syndicated research products.
3. Creating the first large-scale syndicated research study of baby boomers.
4. Leading multiple sales teams across custom and syndicated research product lines.1

Current Role

As SVP Business and Research Operations at Ipsos Connect, Incalcatera likely plays a crucial role in the company's operations. Ipsos Connect is a global specialized business line within the Ipsos Group, focusing on brand communication, advertising, and media research.2

Tony Incalcatera's expertise in research methodologies and market insights makes him a valuable asset to Ipsos Connect, which strives to be the preferred global partner for companies measuring and amplifying connections between media, brands, and consumers.2