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Tommy Means
Founder and Chief Creative Officer at Mekanism
Tommy Means is the Founder and Chief Creative Officer at Mekanism, a notable creative agency with offices in San Francisco and New York. He has built a reputation as an accomplished comedy director and writer, known for his innovative approach to branding and marketing across various platforms.
Professional Background
Means founded Mekanism in 2000, initially as a subdivision of Complete Pandemonium, recognizing the internet's potential for storytelling. The agency quickly established itself by creating engaging campaigns that resonated with younger audiences, leading to significant recognition, including multiple Cannes Lions Awards for outstanding advertising work. Notably, Mekanism has developed campaigns for major brands such as Nike, Pepsi, and GE, and has become known for its ability to create viral content.13
Contributions and Achievements
Under Means' leadership, Mekanism has expanded its focus from traditional advertising to include a wide array of digital and social media campaigns. The agency's innovative strategies have led to successful projects like the fan-generated intro for Beyoncé's Super Bowl halftime show in 2014, which garnered billions of impressions.12 Means' creative vision continues to influence the advertising landscape, making him a sought-after figure in the industry.
Personal Life
Beyond his professional achievements, Tommy Means is also noted as a family man, balancing his career in the competitive field of advertising with personal commitments. His blend of creativity and leadership has positioned him as a prominent figure in the world of marketing and entertainment.