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Tom Webster
Senior Vice President, Strategy and Marketing, at Edison Research
Tom Webster is a prominent figure in the field of market research and consumer insights. He currently serves as the Senior Vice President of Strategy and Marketing at Edison Research, a position he held from June 2004 until June 2022. In this role, he was instrumental in shaping the company's strategies and marketing initiatives.
Professional Background
- Current Role: Partner at Sounds Profitable since June 2022, focusing on podcasting and digital audio.
- Previous Experience:
- Senior Vice President at Edison Research (2004-2022)
- Director of Market Research at MicroMass Communications (2001-2002)
- Chief Information Officer at Puremix (2000-2001)
- Vice President at Broadcast Architecture (1994-2000)
Education
- MBA from the University of North Carolina at Greensboro (2002-2004)
- BA from Tufts University (1986-1990)
Webster is recognized for his results-driven approach and has a strong track record in developing market insights that drive business strategies. His expertise extends to various sectors, particularly in understanding consumer behavior and market trends.
Highlights
Jul 24 · twitter
Today I am incredibly proud to announce The Audience Is Listening, my one-and-only book about the art and science of crafting a better podcast.