Tom Shapiro

Tom Shapiro is the founder and partner of Cultural Strategy Partners (CuSP), a company he established in 2007.13 With over 30 years of experience in marketing, Shapiro specializes in improving mission-based results for non-profit arts organizations and cultural institutions.2

Professional Background

Shapiro's career is marked by a combination of corporate leadership and a deep commitment to the cultural sector. Before founding CuSP, he accumulated 20 years of corporate experience.1 His expertise lies in leveraging this business acumen to benefit mission-driven organizations, particularly in the arts and culture domain.

Education

Tom Shapiro holds an MBA, which he obtained between 1992 and 1994.5 He is associated with the University of Chicago Graduate School of Business6, suggesting this may be where he completed his graduate studies.

Notable Projects

Shapiro has been involved in various significant projects throughout his career. For instance:

• He led the development of a new pricing strategy for the California Automobile Association, a 4.3 million member chapter of AAA.4
• He has worked on enhancing mission-based outcomes for numerous non-profit arts organizations.

Personal Life

Tom Shapiro is married to Madeleine Grynsztejn, who serves as the Pritzker Director of the Museum of Contemporary Art in Chicago.7 This connection further underscores his involvement in the arts and cultural sector.

Through his work at Cultural Strategy Partners, Tom Shapiro continues to apply his extensive marketing experience and corporate leadership skills to support and advance cultural institutions and non-profit organizations in achieving their missions.