Tom Rouse

Tom Rouse, Creative Director at MHP Group

Tom Rouse is an award-winning Creative Director with extensive experience across the full spectrum of creative communications. He is currently the Creative Director at MHP Group, a position he has held since April 2024.123

Prior to joining MHP Group, Rouse served as the Creative Director at Pitch Marketing Group from February 2022 to March 2024.15 He has also held roles such as Director of Creative and Strategy at Don't Cry Wolf, Freelance Creative Director, and Creative Director at Hotwire PR.1

In addition to his agency work, Rouse is an experienced teacher and lecturer in the field of creativity. He has run training sessions for agencies across the country and lectures part-time at the University of the Arts London (UAL).1

Rouse's expertise spans strategy, ideation, copywriting, campaign planning and execution, content strategy, branding, and more. He has worked with a diverse range of brands across consumer sectors including travel, grooming, tech, and sports.1

Some of Rouse's notable achievements include being named to the PRWeek UK 30 Under 30 list in 20167 and contributing his expertise to the BBC Sounds podcast "Reliable Sauce" in June 2024.4 He is also a regular contributor to the Creative Moment publication, analyzing election campaigns and the role of creativity in political advertising.68