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Tom Pease

Senior User Research Manager at User Research International
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Tom Pease is a seasoned researcher with a strong passion for translating customer data into actionable insights for product teams.

With a proven track record, Tom excels in developing user research processes that drive transformative product outcomes across various domains, including mobile devices, web, business, consumer, and system management software.

His expertise spans a wide array of research methodologies encompassing both qualitative and quantitative approaches, including ethnography, contextual interviews, focus groups, usability testing, desirability studies, and survey development.

In addition to research, Tom is adept at crafting UX strategies by planning user experiences, building scenarios, and developing personas to align with broader business goals.

He has a wealth of experience in managing small User Research and Design teams, providing mentorship on user research practices and product development.

His educational background includes a Bachelor of Arts in Psychology from the University of Dayton, complemented by studies at Wright State University and Centerville High School.

Tom's extensive professional journey includes roles such as Senior User Research Manager at User Research International, User Researcher at Facebook, Senior Researcher at Alaska Airlines via Murphy & Co, Senior User Researcher at Nordstrom, User Experience Researcher at CompuCom, Director of User Research at Analytic Design Group Inc., User Researcher at Microsoft, User Research Lead at Zune, User Research Lead at Microsoft Unified Communications Services, Office InfoPath at CSCW research, user interface designer at Lexis Nexis, and Human Factors Engineer at AT&T Corp.

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