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Tom Bachik
Celebrity 'Man'-icurist
Tom Bachik is a renowned nail artist and one of the top "Man"-icurists in the world.2 He is the CEO and President of Bachik Brands, LLC, and is highly sought after in the beauty industry, particularly for his work with celebrities.12
Career Highlights
Tom Bachik's career in the nail industry began in the early 1990s when he decided to become a nail technician for financial stability while expecting his first child.1 Since then, he has become one of the most prominent figures in nail art and design.
Celebrity Clientele: Bachik is the preferred nail artist for numerous celebrities, including:
- Selena Gomez
- Olivia Rodrigo
- Jennifer Lopez
- Charlize Theron
- Heidi Klum1
Industry Evolution: Throughout his career, Bachik has witnessed and contributed to the evolution of nail art:
- He started with acrylic nails, which were popular in the '90s
- Observed the shift from minimalistic French manicures to more elaborate designs
- Noted the resurgence of nail art during the COVID-19 pandemic1
Current Trends and Techniques
Bachik is known for creating unique and trendy nail designs for his clients:
- Bright colors and abstract patterns
- Modern twists on classic French manicures
- Press-on nails for quick, custom looks in music videos and red carpet events1
He emphasizes that current nail trends are diverse, with a focus on personalization and adding "a little bit of nail art" to suit individual styles and occasions.1
Collaborations and Partnerships
Tom Bachik has partnered with various brands in the beauty industry:
- Collaborated with imPRESS Press-On Manicure to create on-trend designs for the mass market1
- Worked with Tweezerman on nail care sets, including the Tweezerman x Tom Bachik Ultimate Nail Care Set34
Through his work and innovations, Tom Bachik has established himself as a leading figure in the nail art industry, continuously adapting to and setting new trends in the field.