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Todd Kaplan
Chief Marketing Officer, North America at The Kraft Heinz Company
Todd Kaplan is the Chief Marketing Officer (CMO) of Kraft Heinz for North America, renowned as a disruptive innovator, culture bending creative, and brand and content creator. With a background at PepsiCo, he has been the force behind successful brands like Bubly Sparkling Water, LIFEWTR, and Stubborn Soda. Todd Kaplan has been recognized by Forbes and Business Insider for his innovative marketing strategies and entrepreneurial leadership, making it to their respective top CMO lists.
Educationally, Todd Kaplan pursued an MBA at Yale School of Management, a BA in Economics from Northwestern University, and completed the IRG 100 Leadership Program at the Institute for Real Growth. With solid academic foundations and professional expertise, Kaplan has excelled in the field of marketing and brand development.
Having held various high-profile positions at PepsiCo, including Vice President of Marketing and Senior Director of Global Innovation, Insights, and Incubation Brands, Todd Kaplan has accumulated extensive experience in strategic marketing, sports marketing, and brand innovation. He has also contributed significantly to the success of the Mountain Dew and AMP Energy brands during his tenure at PepsiCo.
Apart from his professional achievements, Todd Kaplan is a culture-obsessed individual with a passion for marketing, sports, music, and entertainment. He is a Lakers fanatic, a sneakerhead, and a Web 3.0 enthusiast. Kaplan is not only a marketing whiz but also a tennis player, a lover of all foods, and a devoted husband and father.
Todd Kaplan's career highlights include being named to Forbes' 'Entrepreneurial CMO Top 50,' recognized as one of Business Insider’s 'Top 25 Most Innovative CMOs in the World,' and honored with UJA’s 'Industry Visionary Award.' His journey showcases his strengths as a strategic risk-taker, entrepreneurial leader, and full-funnel marketer, always challenging the status quo to drive business growth and brand success.