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Todd Haskell
Senior Vice President, Chief Marketing Officer at Hearst Magazines
Todd Haskell is a senior executive in the media and marketing industry, currently serving as the Senior Vice President and Chief Marketing Officer at Hearst Magazines.1 Here are some key details about his professional background:
Current Role
Todd Haskell has been the Senior Vice President and Chief Marketing Officer at Hearst Magazines since September 2019.1 In this position, he is responsible for:
- Overseeing all corporate marketing functions for Hearst, which is the world's largest magazine publisher
- Leading creative development for advertising programs across various platforms, including print, digital, social, and video
- Managing PR and industry marketing activities
- Overseeing marketing efforts for Hearst's 25 magazine brands, which collectively reach 146 million readers monthly
Previous Experience
Haskell has an extensive background in media and marketing:
- Hearst Magazines: Before his current role, he served as Senior Vice President and Chief Revenue Officer for Hearst Magazines Digital Media from August 2013.1
- The New York Times: He worked as Group Vice President - Advertising from 2004 to 2013, managing digital advertising sales and strategy for NYTimes.com and various print/digital categories.1
- Meredith Corporation: Held several positions between 1994 and 2004, including Managing Director of Meredith Integrated Marketing and General Manager of Ladies' Home Journal and MORE Magazine.1
- The New York Times Company Magazine Group: Started his career here, working as a Sales Analyst and later as an Account Manager for McCall's magazine.1
Education
- MBA from Fordham Gabelli School of Business (1993-1997)1
- Bachelor of Arts (B.A.) from St. Lawrence University (1986-1990)1
Todd Haskell's career trajectory shows a consistent focus on advertising, marketing, and revenue generation in the publishing industry, with a particular emphasis on digital media in recent years.