Tod Harrick
Ecommerce Channel Optimization means using massive data, machine learning algorithms and human experience to help brands master the complexities of online retail.
Tod Harrick is a seasoned professional with 15 years of experience in developing and implementing effective eCommerce strategies for major retailers and brands worldwide.
He excels in various specialties including Content Strategy, eCommerce Strategy, Editorial Management, Content Management, Marketing Strategy, Online Marketing, Writing, SEO, SEM, Email Marketing, Web Metrics, Customer Segmentation, Information Architecture, Project Management, Product Branding, and B2C Retail.
With a rich professional journey, Tod has held key positions such as Sr. Director of Professional Services at CommerceIQ, Vice President of Marketplace Services Product at Wunderman Thompson Commerce, and Managing Director of Content Services at Marketplace Ignition.
His experience also includes roles like Writing Lead at Premera Blue Cross, Senior Content Publishing Lead at Microsoft, Ecommerce Project Manager at Microsoft, Site Merchandising Manager at Amazon.com, Interactive Communications Architect at Qualis Health, and Animation Production Manager at Eruptor Entertainment.
Tod Harrick's diverse background extends to roles at prestigious organizations such as Walt Disney Animation Studios, Pioneer Electronics, and as a Freelance Writer.
His skill set covers a wide range of areas including eCommerce, marketing, content management, and project leadership, making him a versatile professional with a strong track record of success.
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