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Tina Rothe
Marketing Leader | Digital, Operations, Demand Generation, Strategy
Tina Rothe is a seasoned global marketing leader with over 20 years of experience in marketing communications, brand development, creative production, and reporting/analytics. Holding an Associate Degree in Specialized Technology, Multimedia from the Art Institute of Philadelphia and a Bachelor of Science (B.S.), Film and Photography with a minor in Anthropology from Ithaca College, Tina has served in various capacities in organizations such as BrightView Landscapes, M3, Inc., Iron Mountain, and Creative Solutions Advertising.
From her years of brand ambassadorship, advertising production, and demand generation within a matrix organization, Tina has developed a wide range of skills, including strategy and execution around brand and creative platform standards, naming conventions, design, and metrics that provide customer retention and new customer acquisition. With proven leadership, decision-making, and communication skills, she has a strong process creation and system management ownership. She is innovative, adaptable, and effective in creating demand generation campaigns. Tina is equally adept at brand ambassadorship and agency management and has experience in reporting and analytics for learning and optimizing.