Tim Marklein

Tim Marklein is the Founder and CEO of Big Valley Marketing, a data-driven consultancy that helps technology companies with their marketing strategies.1 He founded the company in January 2014 and is based in the San Jose, California area.1

Professional Background

Before starting Big Valley Marketing, Marklein had an extensive career in marketing, public relations, and communications:

• Practice Leader for Technology & Analytics at W2O Group (2011-2013)
• Executive VP of Measurement & Strategy at Weber Shandwick (2008-2011)
• Executive VP & GM of Northern California at Weber Shandwick Worldwide (2004-2008)
• Director of Enterprise AR+PR and Corporate PR at Hewlett-Packard (2002-2004)
• Senior VP & Partner at Applied Communications (1994-2002)1

Education

Marklein received his bachelor's degree from Stanford University, studying there from 1987 to 1991.1

Expertise and Interests

Tim Marklein is known for his expertise in:

• Technology marketing and communications
• Data-driven consulting
• Analytics and research in PR and marketing4

He describes himself as a "Tech marketing + comms vet" and shows interest in media, politics, and data. Marklein is also a fan of the Green Bay Packers and Golden State Warriors, and enjoys wine and live music.3

Online Presence

Marklein maintains an active presence on professional networking platforms:

• His LinkedIn profile (username: tmarklein) showcases his professional experience and occasionally features his thoughts on marketing and technology.12
• He can also be found on Twitter (now X) with the handle @tmarklein, where he shares insights related to his field.35

Tim Marklein's career spans over three decades in the marketing and communications industry, with a particular focus on technology companies and data-driven strategies.