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Tim Fullerton
President & CEO - Fullerton Strategies. Ex WeWork, Obama Admin, New York State and more
Tim Fullerton is a seasoned marketing and communications professional with over two decades of experience in both the political and business sectors.12 As the President & Chief Executive Officer of Fullerton Strategies, a full-service creative agency he founded in March 2023, Tim brings a wealth of expertise to his role.2
Career Highlights
Tim's impressive career spans various high-profile organizations:
- Obama Presidential Campaign: He ran the state email team for the 2008 campaign, managing all 50 states.1
- U.S. Government: As a political appointee, Tim pioneered social media use in government, launching the first cabinet-level Instagram account for the Department of the Interior.2
- State of New York: He served as the Chief Digital Officer, building the Governor's first digital engagement team.2
- WeWork: Tim held leadership positions, including Vice President of Content & Channel Marketing and Global Head of Social Media and Member Communications.2
Achievements
Throughout his career, Tim has demonstrated a knack for innovative marketing strategies:
- Revenue Generation: At WeWork, he developed influencer and SEO programs that were revenue-positive by 3:1 and 15:1 margins respectively, generating over $100M in annual website revenue.1
- Social Media Growth: He significantly increased social media followings for various organizations, including doubling Instagram, Facebook, and LinkedIn followers at WeWork.2
- Digital Engagement: Tim has worked with high-profile figures such as U.S. Cabinet Secretaries Ken Salazar and Sally Jewell, Governor Andrew Cuomo, and business executive Marcelo Claure.1
Fullerton Strategies
With Fullerton Strategies, Tim aims to leverage his diverse experience to provide clients with impactful, engaging, and data-driven marketing solutions.1 The agency uses a fractional model, offering clients access to top-tier talent without the need for full-time hires.1
Tim Fullerton's extensive background in digital marketing, political campaigns, and business strategy positions him as a versatile and experienced leader in the marketing and communications field.