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    thomas shadoff

    Media Innovator, Team Builder, Disrupter, DJ

    Thomas Shadoff is a seasoned media professional with over 25 years of experience in the advertising industry.13 He currently holds the position of Director of Media at Bensimon Byrne, One Method, and Narrative, which are part of a tri-agency structure.2

    Professional Background

    Thomas Shadoff has built his career working in full-service agency environments, where he has played a crucial role in developing and leading media services.1 His expertise lies in:

    • Media innovation
    • Team building
    • Market disruption

    Career Highlights

    • Created, built, and evolved the tri-agencies media service at Bensimon Byrne3
    • Led the media services for the past 15 years1
    • Contributed to award-winning campaigns, such as the Clio Awards Bronze-winning entry "Break Bread Smash Stigma" for Casey House4

    Location and Additional Interests

    Thomas Shadoff is based in Toronto, Ontario, Canada. Interestingly, he is also noted to be a DJ, showcasing his diverse interests beyond the advertising world.

    Industry Perspective

    Shadoff has been quoted in industry publications, offering insights on advertising trends. For example, he commented on the line between creepy and creative advertising in relation to Spotify's user data-driven ads, highlighting the value of showing that a platform listens to all its users.5

    Thomas Shadoff's LinkedIn profile can be found under the username "thomasshadoff," where more details about his professional journey and accomplishments may be available.

    Highlights

    Where Is the Line Between Creepy and Creative in Advertising?

    Related Questions

    What are some of Thomas Shadoff's most notable achievements at Bensimon Byrne?
    How has Thomas Shadoff influenced the media strategies at Bensimon Byrne?
    What projects has Thomas Shadoff led at One Method and Narrative?
    Can you provide examples of Thomas Shadoff's work in the advertising industry?
    What makes Thomas Shadoff a market disruptor in the media industry?
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    Location

    Toronto, Ontario, Canada