Thomas Roth

Thomas Roth is the President and Founder of Community Marketing & Insights (CMI), a leading LGBTQ market research firm.1 2 Here are some key details about Thomas Roth:

Background and Experience

Founded CMI in 1992 along with David Paisley2 3
Has over 30 years of experience in LGBTQ market research and insights1 3
Recognized as a pioneer in LGBTQ-focused market research and marketing2 3

Role at CMI

Serves as President of the company1 2
Leads CMI in providing LGBTQ market research and insights to major brands, companies, organizations, and institutions1 3
Helps clients understand, reach, and authentically engage with the LGBTQ community1

Expertise and Contributions

Specializes in analyzing LGBTQ consumer behavior, trends, and market opportunities3
Frequently speaks at conferences and events about LGBTQ market research findings4
Has been instrumental in increasing visibility and inclusion of the diverse LGBTQ spectrum across businesses and organizations2

Company Impact

Under Roth's leadership, CMI has:

Become the world's leading LGBTQ market research firm1 3
Worked with hundreds of companies to help them connect with and market to the LGBTQ community2
Conducted the Annual LGBTQ Community Survey, a significant resource for understanding LGBTQ consumer trends3

Thomas Roth's work through CMI has played a crucial role in helping companies recognize and effectively engage with the LGBTQ market, contributing to greater visibility and inclusion of the LGBTQ community in business and marketing practices.