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Therese Huffman
...Creating Experiences that Entertain, Educate and Engage Visitors
Therese Huffman is the Owner and Principal of Signature Design, a company she founded in 1993. With over 30 years of experience, she specializes in creating unique visitor experiences through interpretive planning, wayfinding, and experiential design. Signature Design focuses on connecting people to places by highlighting their authenticity and significance, making them memorable destinations.12
Under her leadership, Signature Design employs a collaborative approach, working alongside various professionals such as architects, urban planners, and artists to ensure that their designs reflect the needs and values of the communities they serve. This process begins with public engagement to build trust and gather insights that inform their projects.1