Thenuka Karunaratne

CEO at daydream

Thenuka Karunaratne is an accomplished entrepreneur and business leader with a diverse background in technology, marketing, and finance. He is currently the CEO and Co-Founder of daydream, a company focused on automating programmatic SEO.1 3

Career Highlights

Thenuka's professional journey includes several notable positions:

CEO and Co-Founder at daydream (September 2023 - Present): Leading a company that automates programmatic SEO from end-to-end.2 3
Founder and CEO at Flixed (June 2020 - Present): Bootstrapped Flixed to achieve 400K+ monthly visitors and millions in revenue using programmatic SEO.2 3
Entrepreneur in Residence at Hustle Fund (June 2022 - May 2023): Worked on special projects across the organization.2
Chief of Staff to the COO at Pango (May 2019 - June 2020): Involved in various operational roles at a company generating $100M+ in annual revenue.2
Founder and CEO at AdMark Technologies Ltd. (September 2015 - April 2020): Built and operated digital brands in hyper-growth verticals.2

Education

Thenuka has a strong educational background in finance and commerce:

Bachelor of Commerce (Finance) from The University of British Columbia.1 2
Participated in international exchange programs at The London School of Economics, National University of Singapore, and Shanghai Jiao Tong University.1 2

Expertise and Interests

Thenuka is known for his expertise in:

Programmatic SEO
Performance marketing
Growth strategy
Entrepreneurship

Outside of work, Thenuka enjoys learning Chinese, interviewing people with unconventional life paths, and writing on his personal website, thenuka.io.3

Philosophy

Thenuka values working on projects he enjoys with people he likes. He finds fulfillment in his work through interactions with great team members, customers, and employees.3 His approach to entrepreneurship is influenced by Buddhist principles, emphasizing mindfulness and detachment to maintain perspective in the face of challenges.4

Thenuka Karunaratne's LinkedIn username is thenukakarunaratne.2

Highlights

Nov 14 · twitter

🚀 Thrilled to announce that daydream is publishing the most comprehensive, hands-on guide to programmatic SEO (pSEO) EVER!

After weeks of creative work, we’ve crafted a resource aimed to serve both ends of the spectrum: those just beginning to explore the potential of pSEO, and advanced practitioners looking for elite-level strategies and insights. This isn’t just another guide; it’s designed to take you from understanding the essentials to applying advanced techniques that scale.

The knowledge we put down in writing for you comes from first-hand experience with dozens of daydream customers, and we’ve gone even further by interviewing eight of the top minds in the field. Each has shared invaluable insights that have shaped how the best-in-class companies leverage programmatic content for impressive growth. Here’s who they are:

Becky W. (Fandom) Brian Dean (Exploding Topics, Backlinko) Eli Schwartz (Product-Led SEO, SurveyMonkey) Ethan Smith (Graphite, Reforge) Igal Stolpner (Webify, https://t.co/6RXwiPMcZb) John Egan (https://t.co/spladLkmMs, Pinterest, Lyft) Jordan Koene (Previsible, Searchmetrics) Matt Bowers (Zapier, Zillow) Paige Ford (Netflix)

Last but not least, let me give appreciation to Branko Kral, the producer and editor who led the effort of putting this piece together. We started with a creative brainstorm and ended here.

About half of each chapter is infused with perspectives and best practices by the experts. Think actionable takeaways and unique insights directly from those who have walked the walk. So much insight to be grateful for 🙏.

The chapters you’ll find inside:

Why Almost All SEO Will Become Programmatic – Understand the shift toward programmatic SEO and why it’s going to dominate.
What pSEO Is and Is Not – Clear up misconceptions and learn what truly defines programmatic SEO.
How to Decide If You Should Invest in pSEO – Key factors to consider before committing resources.
How to Start Building Your pSEO Engine – Step-by-step guidance from ideation to initial execution.
How to Scale Your pSEO Engine – Advanced tactics for optimizing and expanding your strategy.

The link is in the comments! We can’t wait to hear your feedback and see how this guide helps propel your own pSEO strategy forward!

LINK: https://t.co/VAFc2HrYjC