Tesa Aragones

Tesa Aragones is an award-winning digital innovator and brand marketing executive with 25 years of experience in various aspects of brand marketing, digital marketing, and product innovation.

She has a strong track record of leading cross-functional teams and managing large marketing budgets for domestic and international brands, including roles at top companies like Nike, Volkswagen, VSCO, and more.

Tesa is an inventor on 12 patents filed by Nike and has been recognized with prestigious awards like Ad Age's Top 40 Marketers Under 40, Forbes CMO, AdWeek CMO, and Business Insider CMO.

In addition to her corporate roles, she is actively involved in the industry as a member of various advisory councils, boards, and as a guest lecturer at institutions like Stanford's d.school and the College for Creative Studies.

With a background in marketing, entrepreneurial studies, and international business, Tesa Aragones is a versatile professional known for her innovative and consumer-centric approach to branding and marketing.

Her impressive career spans iconic brands such as Nike, Volkswagen, Bacardi, Cadillac, and more, where she has led projects that solve consumer needs, drive innovation, and tell compelling brand stories.

Tesa's educational background includes a Bachelor of Science in Marketing and Entrepreneurial Studies from Babson College, as well as studies in Film, International Business, and French from other institutions.

Throughout her career, she has held key positions ranging from Chief Marketing Officer at Discord and VSCO to Senior Global Brand Marketing Director at Nike, showcasing her leadership and expertise in brand strategy, digital experience design, and product customization.

Overall, Tesa Aragones is a seasoned marketing professional with a passion for innovation, brand storytelling, and creating impactful experiences for consumers across various industries and digital platforms.