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Terry Mullins
Founder of The Reluctant Salesman Ltd - Publisher of 'The Alternative Sales Bulletin' and Creator of the 'Simple-Selling' sales training subscription site.
Terry Mullins is a seasoned sales expert and entrepreneur with over two decades of experience in the field.1 He is the founder of The Reluctant Salesman Franchise Ltd and has developed a unique approach to sales training, particularly for non-salespeople.3
Professional Background
Terry Mullins has held several key positions throughout his career:
- Founder and Managing Director of The Reluctant Salesman Ltd1
- Senior Coach at The Reluctant Salesman Limited since February 19991
- Subject Matter Expert - Sales Trainer at The Answer is Yes Pty Ltd (2021 - present)6
Expertise and Approach
Terry's approach to sales is characterized by:
- Simplifying traditional sales techniques into effective processes
- Developing the 'Simple-Selling' sales training system2
- Creating 'The Freedom to Sell' and '10 New Clients' simple selling systems4
Education and Training
Terry's background includes:
- English Literary Research from Birkbeck, University of London
- Specialized training at Landmark Education London
Services Offered
Terry Mullins provides various services to help businesses and individuals improve their sales performance:
- Sales coaching and training for non-salespeople3
- Executive coaching and mentoring, including 1-2-1 online coaching5
- 'Active Support' to teams and individuals, implementing specific sales strategies
Terry's unique selling proposition is his ability to help reluctant sellers be authentic and true to themselves while increasing their sales effectiveness.3 His methods have been applied across various industries, including law, photography, wealth management, real estate, architecture, and IT.