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Terry McKim
Creator, Founder and Chief Innovation Officer
Professional Background
Terry McKim is a dynamic entrepreneur and seasoned marketing professional with a robust career spanning various sectors in the marketing and branding arenas. With extensive experience as a founder and high-ranking executive, Terry has demonstrated strong leadership skills and an innovative spirit that brings value to every venture. Currently, he serves as the Chief Information Officer (CIO) and Founder of Tippy, a company that is known for its forward-thinking approach to business solutions. Under Terry's guidance, Tippy has flourished, offering unique products and services that meet the evolving needs of its customer base.
Throughout his career, Terry has held significant roles that highlight his expertise in marketing and business development. He was the Vice President of Marketing and Co-Founder at Rock The Locks, where he played an instrumental role in shaping the brand and fostering a loyal customer base. His ability to create compelling marketing campaigns and engaging brand narratives has left a mark on the organizations with which he has been associated. Additionally, Terry served as the Director of Marketing/Communications at Lords & Ladies Salon and Medical Spa, where he enhanced client engagement and visibility through innovative marketing strategies.
His impressive career also includes critical positions in strategic marketing and public relations. As the Branding and Business Development Director at Reese, Terry developed strategies that transformed the brand's perception and built lasting relationships with clients and stakeholders alike. His entrepreneurial journey began as an Owner at Digitizing, where he honed his skills in digital advertising and established a strong foundational understanding of the marketing landscape. Furthermore, Terry’s expertise as a Sales & Marketing Consultant at TSI Associates allowed him to collaborate with diverse clients, delivering customized solutions that drive growth and success.
Education and Achievements
Terry McKim’s academic foundation lies in Commercial Arts and Graphics, having earned his Bachelor of Arts degree from Millersville University of Pennsylvania. This educational background not only provided him with essential skills in design but also cultivated his passion for creativity and innovation in business strategy and visual communication.
His commitment to ongoing personal and professional development is evident in his active engagement with industry trends and emerging marketing practices. Terry’s pioneering spirit and collaborative approach have earned him respect among his peers, and he remains dedicated to fostering innovation within the marketing industry.
Achievements
Terry McKim has achieved notable milestones throughout his career that demonstrate his exceptional talent and dedication to enhancing brand visibility and organizational growth. As the CIO and Founder of Tippy, he has successfully launched a range of products and services tailored to meet consumer demands, showcasing his ability to respond to market shifts with agility. His experience at Rock The Locks highlighted his skills in launching impactful marketing campaigns that elevated brand presence and drove sales.
At Lords & Ladies Salon and Medical Spa, Terry’s direction in marketing and communications brought a fresh perspective, optimizing client outreach and boosting client retention. His strategic vision helped elevate the organization’s market position, making it a standout player in the salon and spa industry.
Through his role at Reese, he successfully melded branding and business development, reinforcing the company’s identity and significantly contributing to its bottom line. Each of these roles emphasizes Terry’s dynamic capacity to innovate and lead, reflecting his commitment to excellence.
In every endeavor, Terry continues to harness his creativity, strategic thinking, and commitment to professional growth. Whether as a founder, director, or consultant, his influence permeates through the projects he undertakes, making him a valuable asset in the marketing and entrepreneurial spaces.