Teresa Herd

Teresa Herd is a seasoned creative leader with over 20 years of experience specializing in optimizing companies' creative strategies. She is the CEO of MORE, a consultancy working with esteemed clients like Boston Beer Company, Yelp, and AMD.

With a background as a VP and Chief Creative at reputable companies like Intel and Zillow, Teresa has a remarkable reputation for developing and executing cutting-edge marketing campaigns across various platforms. Her work has garnered accolades such as being listed in Ad Age's Creativity 50 and being nominated for an Emmy.

Teresa's passion lies in fostering talented teams and collaborating with both internal and external partners. She values working on projects that have a positive impact on the world and with individuals who share a similar ethos.

Teresa's educational background includes a Bachelor of Fine Arts in Medical Illustration from the Rochester Institute of Technology. She has also been involved in several organizations like Needle + Frame and Lumilly in advisory and leadership roles.

Throughout her career, Teresa has held key positions like VP Global Creative Director at Intel Corporation and Zillow Group, as well as Group Creative Director at Staples and The Sawtooth Group. Her expertise spans a wide range of industries and she is known for her ability to drive ROI through innovative and integrated marketing initiatives.