Marjolein Haar, ter

Marjolein Haar, also known as Ter Marjolein Haar, is the Global Director of Digital Activation - Reactive & Commercial at adidas. Based in Amsterdam, she plays a crucial role in overseeing digital marketing strategies and activations that align with the company's commercial objectives. Her responsibilities likely include managing digital campaigns, enhancing customer engagement through digital channels, and ensuring that adidas's brand messaging is effectively communicated across various platforms.1

Haar's professional background includes significant experience in digital marketing and brand activation, which positions her well to lead initiatives that connect consumers with the adidas brand in innovative ways. This role is particularly important as the retail landscape increasingly shifts towards digital engagement, making effective digital activation strategies essential for driving sales and brand loyalty.1

For more detailed insights into her career trajectory and professional achievements, her LinkedIn profile can be referenced under the username marjoleinterhaar.