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Tejas Jerath
Brand Partnership & Growth at Nutrabay
Professional Background
Tejas Jerath is a passionate and driven professional specializing in the retail and fashion industry. With an impressive career trajectory that showcases his commitment and adaptability, Tejas has successfully navigated various roles that emphasize his skills in retail and fashion merchandising, marketing, communication, and visual design. His experience spans several key positions where he applied his talents in a practical context, helping brands to thrive in competitive markets.
Currently, Tejas serves as an Ecommerce Merchandiser at Nutrabay, where he utilizes his expertise to optimize product listings and enhance online consumer experiences. This role allows him to apply his strong knowledge in digital merchandising and the nuances of online retail, ensuring that customers receive top-notch service alongside quality products. His previous position as an Ecommerce Marketing Associate at Cyclop laid the foundation for his understanding of digital marketing strategies, further refining his skills in brand communication and customer engagement.
Moreover, Tejas has developed a well-rounded skill set through various internships and roles. While interning as a Brand Activation Intern at Decathlon Sports India, he was able to contribute to the immersive marketing campaigns that resonate with today's active consumers. His participation in strategic branding initiatives showcased his ability to think creatively while aligning with the overall vision of the company.
In earlier roles, such as Junior Graphic Designer at Mark And Make Media, Tejas honed his visual design skills, mastering tools like Photoshop and Illustrator to create compelling marketing materials. This creative background enriches his marketing strategies, adding a unique visual appeal that stands out in the retail industry. His experience as an Email Marketing Manager and Brand Marketing Coordinator at AIESEC in India illustrates his versatility across digital platforms, tapping into various marketing channels to optimize outreach efforts and enhance brand presence.
Tejas's early exposure to event management as an Event Media Crew member at Josh Talks highlights his collaborative spirit and ability to work under pressure, further enhancing his adaptability in dynamic environments.
Education and Achievements
Tejas kicked off his academic journey with a Foundation degree in Digital Communication and Media/Multimedia from IMS Proschool Pvt. Ltd., which provided him with a solid grounding in digital communication strategies essential for today’s data-driven marketplace.
He continued his education with a Bachelor of Business Administration in International Business at the prestigious MITSOM - MIT School of Management. Here, he explored the intricacies of global business operations, equipping him with the knowledge to navigate international markets and foster cross-border relationships.
Tejas furthered his education by pursuing a Master’s degree in Retail and Fashion Merchandising, specializing in Consumer Merchandising and Retailing Management at the renowned FDDI Business School, recognized as an Institute of National Importance by the Government of India. This advanced education enhanced his ability to understand consumer behavior in retail, preparing him to meet the challenges of the fast-paced fashion industry. His educational background has empowered Tejas with both theoretical knowledge and practical applications that are critical for success in today’s retail environment.
Achievements
Throughout his career, Tejas has demonstrated an impressive aptitude for blending creative and analytical skills to optimize retail strategies. His work in eCommerce merchandising has significantly contributed to increasing brand visibility and sales, showcasing his ability to adapt in an ever-evolving retail landscape.
Moreover, during his internships, Tejas played a vital role in launching numerous marketing initiatives that effectively communicated brand values, leading to increased consumer engagement and loyalty. His graphic design contributions also enabled brands to enhance their visual storytelling, creating a cohesive brand image that resonates with target audiences.
Tejas continues to develop professionally, leveraging each experience to fuel his passion for the retail and fashion industry. His drive for excellence and continuous learning ensures he remains at the forefront of industry trends and innovations, making significant contributions wherever he works.