Ted Murphy

Ted Murphy is a prominent entrepreneur known for his significant contributions to the influencer marketing industry. He is the Founder, Chairman, and CEO of IZEA, a company he established in 2006 that pioneered the concept of influencer marketing and created the "Pay Per Post" compensation model. Under his leadership, IZEA has grown into a multinational public company, serving many of the world's leading brands and agencies.12

Current Role at Hoozu

As of December 2023, Ted Murphy serves as a Board Member at Hoozu, an Australian influencer marketing agency recently acquired by IZEA. This acquisition marks an important step for IZEA in expanding its footprint in the Asia-Pacific region.13 Murphy's involvement with Hoozu aligns with his vision of enhancing capabilities in the creator economy and supporting the growth of influencer marketing services in Australia.13

Background and Achievements

Murphy has raised over $140 million in equity capital and facilitated more than $5 billion in shareholder liquidity throughout his career. He is recognized for his innovative approach to marketing and technology, having consulted for major organizations like FOX and Disney, and has been featured in notable publications such as The Wall Street Journal and Wired.24 His entrepreneurial journey includes founding multiple companies and being an angel investor in various startups.

Education

Ted Murphy holds a degree in Communication and Media Studies from Florida State University and has completed executive education at Harvard Business School focused on leadership.2

Personal Interests

In addition to his professional endeavors, Murphy is known for his passion for technology and the creator economy. He is also an avid runner, having completed 14 marathons.5

Murphy's extensive experience and strategic vision continue to shape the landscape of influencer marketing, making him a key figure in this evolving industry.