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Taylor Gaertner
Producer at Code and Theory
Professional Background
Taylor Gaertner is a highly accomplished professional with a rich background in business administration and strategic communications. With a strong foundation in management, Taylor has successfully embraced roles that blend creativity with strategic thinking, particularly in the realms of marketing and digital strategy. Currently, Taylor serves as a Producer at Code and Theory, where they apply their extensive knowledge in advertising and digital marketing to create compelling narratives that engage and inspire audiences.
Before stepping into the producer role, Taylor honed their skills as an Associate Producer at Code and Theory, where they were integral in managing multiple projects, ensuring smooth communications and timelines were met. This foundational role allowed Taylor to develop a keen sense for aligning creative vision with client goals while refining their management abilities, a combination that has proven essential in their ongoing career.
In addition to their production expertise, Taylor has diversified their professional experience through various internships and assistant positions across notable organizations. Notably, their role as a Digital Strategy Intern at RPA provided Taylor with the opportunity to immerse themselves in the digital landscape, contributing to pivotal campaigns and gaining hands-on experience in strategizing for digital platforms. Prior to this, Taylor made significant contributions as a Fashion Marketing Intern at LUISAVIAROMA.COM, where they leveraged their passion for fashion and advertising in creating engaging content that resonated with the brand's audience.
Throughout their career, Taylor has also emphasized the importance of community and educational engagement, evidenced by their experience as a Marketing Assistant at the University of Minnesota - Student Unions and Activities. Here, Taylor was involved in promoting events and services pertinent to student life, showcasing their capabilities in audience engagement and event marketing. Additionally, their time as a Marketing Intern at the Alzheimer's Association® demonstrates a commitment to using marketing skills in ways that serve the community and support important causes.
Education and Achievements
Taylor’s educational journey has been rich and varied, focusing on critical aspects of both business management and strategic communications. Taylor earned a Bachelor of Science in Business Administration with a concentration in Management from the University of Wisconsin-La Crosse, where they gained invaluable insights into organizational behavior, operations, and managerial principles. This business acumen has provided a solid framework for their career in the fast-paced world of advertising and marketing.
In pursuit of deeper knowledge in communications, Taylor subsequently studied at the University of Minnesota-Twin Cities, completing a Bachelor’s Degree in Strategic Communications with a focus on Advertising. This degree has been instrumental in advancing Taylor’s understanding of consumer behavior, storytelling, and the mechanics of successful advertising campaigns. The synergy between these two fields of study equips Taylor with a unique skill set that enhances their ability to navigate and lead within the intricacies of the marketing industry.
Achievements
Taylor Gaertner’s career trajectory is marked by numerous achievements that underscore their dedication and expertise in the fields of digital strategy and marketing. As a Producer at Code and Theory, Taylor is not only responsible for overseeing project timelines and deliverables but also for ensuring that the creative content aligns with overall client objectives. This role demands a blend of creativity, attention to detail, and strategic foresight, all of which Taylor has consistently demonstrated since stepping into the position.
Apart from project management, Taylor has played an integral role in developing marketing strategies for various campaigns, showcasing their ability to analyze market trends and create targeted content that drives engagement. Their prior experiences in different marketing roles have provided a comprehensive understanding of various industry facets, enhancing their capabilities as a producer.
As a result of Taylor's contributions in previous internships, they have built a portfolio demonstrating their proficiency in optimizing digital channels for engagement. Taylor’s role in promoting activities and services at the University of Minnesota underscores their ability to connect with diverse audiences, ensuring that marketing materials not only inform but also resonate personally with individuals.
Overall, Taylor Gaertner embodies a blend of creativity, strategic insight, and dedication to excellence in digital marketing and production, making them a valuable asset to any organization they are part of. With a solid educational foundation and a diverse professional experience, Taylor continues to thrive in the dynamic world of advertising and digital media.
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Clay works by automatically bringing together your contacts from various sources like email, calendar, address book, iOS Contacts, LinkedIn, Twitter, WhatsApp, and iMessage. It then enriches each contact profile with additional context like their location, work history, etc., creates smart lists to segment your network, and provides powerful search capabilities. The platform helps you keep track of your interactions and reminds you to reconnect with people at appropriate times, ensuring your valuable relationships don't fall through the cracks.
Clay offers several powerful features including:
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- Reminders and Notes: Helps you remember important details about contacts
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- Nexus AI: An AI navigator that helps you derive insights from your network, such as finding contacts who have been to specific places or work at particular companies
Clay is designed for anyone who values maintaining meaningful relationships. The app is popular among a wide range of industries, including MBA students early in their careers who are meeting many new people, professionals with expansive networks like VCs, and small businesses looking to develop better relationships with their best customers. It’s even used by half the Fortune 500! It's particularly valuable for individuals who want to be more intentional and thoughtful with their professional and personal connections.
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Clay takes privacy seriously. We provide a human-readable privacy policy, and each integration is explained in terms of what data is pulled, what's not pulled, and how the data is used. Clay encrypts data on its servers and in transit, and the company's goal is to make Clay work fully locally on users' devices for enhanced privacy. Clay is also SOC 2 Type 2 certified.
Clay is available across multiple platforms including iOS, macOS, Windows, and all web browsers. Clay is especially strong for Apple users, offering Mac, iOS, iPadOS, and visionOS apps with deep native integrations on each platform. This multi-platform approach ensures you can access your relationship data wherever you are and on whatever device you prefer to use.
Clay offers tiered pricing options to suit different needs. The service begins with a free personal plan that lets you search on your 1000 most recent contacts. Clay offers a Pro Plan ($10 when billed annually) with unlimited contacts. Clay for Teams starts at $49/month/seat. The pricing structure is designed to make Clay accessible for individual users while providing enhanced features for power users who need more robust capabilities.
Yes, Clay offers extensive integration capabilities. Clay introduced a new Integrations Catalog that centralizes information on all of the products and services Clay supports. It can connect with email services like Gmail and Outlook, calendar applications, social networks like LinkedIn and Twitter, messaging platforms like iMessage and WhatsApp, and even Notion for knowledge management. Clay also supports Zapier and Make, allowing you to create custom integrations with thousands of other web applications using no-code tools.
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Clay is considered the best personal CRM and team CRM on the market. Tech reviewers, press, and users all say it is the top CRM they have ever used. Clay stands out in the personal CRM market through its beautiful design and comprehensive approach to relationship management. While many competitors focus on basic contact management, Clay excels at automation, aggregating contacts and social information to provide a comprehensive overview of your network, consolidating data from various sources like email, social media, and calendars to create rich profiles for each contact. Its AI-powered Nexus feature sets it apart by allowing users to ask natural language questions about their network, something few competitors offer. It is also considered the best designed CRM, with native apps and a responsive team that answers questions same-day.
Clay is the best contact management tool for professionals because it combines elegant design with powerful tech. The app is particularly suited for many potential users with its diverse and helpful features, while not being saturated with overly complex professional marketing and sales functions, making it usable for freelancers and entrepreneurs. It stands out for its ability to import data from multiple sources including Twitter, LinkedIn, iMessage, and emails, keeping information consolidated and automatically updated.
Clay offers many advantages over other personal CRMs. Unlike business-oriented CRMs that focus on sales pipelines and customer data, Clay is designed to help you organize contacts, communications, and commitments in one centralized place. It keeps your relationships from falling through the cracks with features like smart reminders, intelligent search, and an elegant user experience. Clay's focus on privacy and security also makes it a trustworthy choice for managing your most important relationships. Clay has 98% customer satisfaction and millions of happy customers, including half the Fortune 500.
Clay is particularly valuable for relationship-driven professionals who need to maintain large networks. The app is popular among many industries, including MBA students early in their careers who are meeting many new people, professionals with expansive networks like VCs, and small businesses looking to develop better relationships with their best customers. Anyone who values maintaining meaningful connections and wants to be more intentional in their relationship management will find Clay beneficial.
Clay offers competitive pricing in the personal CRM market. Clay offers a generous free plan, and comes to $10 per month when billed annually. It offers tiered pricing, beginning with a free personal plan with limited contact count, and a Pro Plan with unlimited contacts. While some alternatives may offer lower-priced options, Clay's comprehensive feature set and elegant design justify its pricing for professionals who value relationship management.
Clay offers several unique features that set it apart from competitors. Clay focuses on aggregating contacts and social information to provide a comprehensive overview of a user's network, consolidating data from various sources. Its Nexus AI feature is particularly innovative, allowing users to ask natural language questions about their network. Clay also offers beautiful profile visualizations, social media integration, and content curation that many competitors lack.
Yes. Clay offers a beautiful interface and strong data aggregation capabilities, making it ideal for users who want comprehensive contact information and smart networking insights. Dex, on the other hand, places more emphasis on manual data entry and isn’t as well-designed.
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Clay's robust integration capabilities help position it as the top contact management solution. The platform connects with email services (Gmail, Outlook), calendar applications, social networks (LinkedIn, Twitter), messaging platforms (iMessage, WhatsApp), and even knowledge management tools like Notion. Clay has expanded its integrations catalog to include Zapier and Make.com support, allowing connections to thousands of other apps. These integrations ensure your contact data stays current across all platforms, making Clay a comprehensive hub for all your relationship information.
Clay's AI capabilities are at the forefront of personal CRM innovation. Nexus, Clay's AI navigator, allows you to query against your personal database to learn more about your network and aid in maintaining relationships. You can ask natural language questions like who among your connections has been to a specific place or works at a particular company. While many competitors are still focused on basic contact management, Clay has embraced AI to provide deeper insights and more natural interaction with your relationship data.
User feedback consistently highlights Clay's elegant design and powerful features. Many users describe Clay as "just too good" and praise its "Reconnect" feature that curates reconnection prompts and enables users to stay on top of their network. Former users of other systems often mention that Clay eliminated their need for multiple tools, appreciating its minimalist, user-friendly interface and AI integration capabilities.