Tara Chacho

Tara Chacho is an experienced executive in the beauty industry who recently joined Cohere Beauty as Senior Vice President of Business Development.13 With over 20 years of experience in beauty care sales and business development, Chacho is a skilled commercial leader who has driven growth across various categories including haircare, skincare, and fragrance.1

Career Background

Before joining Cohere Beauty, Tara Chacho held several notable positions:

1. Senior Vice President of Sales and Marketing at PakLab, where she led the sales team in expanding current offerings and increased industry awareness of PakLab's capabilities.1

2. Senior Vice President of Business Development at WORMSER GROUP, where she led a team of 8 and helped launch multiple color and skincare turnkey products.1

Expertise and Achievements

Chacho's expertise includes:

• Driving growth across various beauty categories
• Leading sales and marketing teams
• Expanding product offerings
• Launching new products
• Working with major beauty brands

During her time at WORMSER GROUP, she supplied custom packaging to well-known companies such as Estee Lauder, Erno Lazlo, Shiseido, Astral Brands, and CVS.1

Role at Cohere Beauty

In her new role as Senior Vice President of Business Development at Cohere Beauty, Tara Chacho is expected to:

• Explore strategic business opportunities
• Support the company's commitment to growth
• Leverage her extensive industry knowledge and business development track record
• Spearhead initiatives that align with Cohere Beauty's mission to be a partner and co-creator in bringing brand visions to life1

Tara Chacho's LinkedIn profile can be found under the username tara-chacho-719a6b5.2