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    Tanya Grimson

    Creative Content Strategist - Branded Publishing Expert - Copywriter - Journalist - Editor

    Tanya Grimson is a seasoned professional in the content and media industry with over 20 years of experience.3 She currently holds the position of Head of Content and Publishing at Accenture Song, a role she has been in since 2021.14

    Professional Background

    Tanya's expertise spans various aspects of content creation and strategy:

    • Content Creation: She is a skilled content creator, strategist, and editor.3
    • Media Experience: Her background includes work in media, publishing, and various touchpoints of the content ecosystem.1
    • Specializations: Tanya specializes in the fashion, beauty, and lifestyle sectors.2

    Current Role and Approach

    At Accenture Song, Tanya focuses on:

    • Embracing AI's supportive capabilities to boost efficiency and creativity in content production.1
    • Advocating for a strategic approach to content creation, emphasizing quality over quantity.1
    • Promoting the importance of aligning content with business objectives and tracking its impact effectively.1

    Philosophy on Content

    Tanya believes in:

    • Creating "strategically curated content" that is relevant and impactful.1
    • Producing content that inspires emotional reactions and prompts action from the audience.1
    • Using storytelling to transform transactional relationships into brand advocacy.1

    Previous Experiences

    • Founder and editor of maven46.5
    • Experience as a fashion stylist and creative director.3

    Personal

    • Mother to Jacob.5
    • Describes herself as a superhero geek who loves to cook.5

    Tanya Grimson's LinkedIn username is indeed tanyagrimson, as mentioned in the query.4

    Highlights

    Nov 30 · lbbonline.com
    Creating a 'Content Symphony' with Human-Machine Collaboration ...

    Related Questions

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    Tanya Grimson
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    Location

    Ireland