Tanja Astrup-Larsen

Tanja Astrup-Larsen is a Global Marketing Lead in the consumer goods industry with a strong background in Retail, Consumer Insights, Business Planning, and Product Development.

She holds a Master of Science (MSc) in Marketing from Aarhus Universitet / University of Aarhus and has studied Business at the University of Bradford as well as earning a Bachelor of Science (BSc) in Business Administration and Modern Language (English) from Aarhus Universitet / University of Aarhus.

Tanja's professional experience includes roles such as Global Marketing Lead and Senior Marketing Manager at The LEGO Group, where she held various marketing positions like Global Marketing Manager for LEGO Friends and LEGO Star Wars, and Market Research Manager for Global Insights.

Prior to her time at The LEGO Group, Tanja worked as a Customer Insight Consultant at Dansk Supermarked Group, an Analysekonsulent at Dagrofa ApS - Butiks- og Ejendomsudvikling, and gained experience as a Sales Assistant at Bilka, Dansk Supermarked.

She also has teaching experience as a Student Instructor and Brush-up Teacher at Aarhus University.

Tanja Astrup-Larsen is a Marketing professional known for her ability to drive actionable business insights and consumer understanding in dynamic market environments.