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Tania Farrelly
Author - Penguin Random House & Principal iSPY Brand Strategy
Tania Farrelly is a versatile professional with over 25 years of experience in advertising, strategic communications, and research, specializing in Destination, Place, and Experience brand development.
She made her debut as an author with Penguin Random House in 2021 and is known for her expertise in destination and place branding.
Tania holds a Bachelor of Business in Marketing from the University of South Australia and has a background in advertising and brand strategy.
Previously, she served as the Principal of iSPY BRAND STRATEGY, the Head of Consumer Insights & Strategy at Publicis Mojo, and in various other strategic planning and account management roles in reputable organizations.
With her depth of experience and a strong educational foundation, Tania Farrelly is a respected figure in the fields of marketing, branding, and strategic communications.