Tamara Niesen

Tamara Niesen is a seasoned professional with a solid educational background and extensive experience in various leadership roles.

She studied BA in Economics and Business Management at the University of Waterloo, providing her with a strong foundation in both economic principles and business strategies.

Tamara currently serves as the Director, leading Global Go-To-Market (GTM) and Demand Generation initiatives at Shopify, a renowned multinational e-commerce company.

Prior to her current role, she excelled as the Head of Product Marketing at Shopify Plus, showcasing her expertise in product positioning and marketing strategies.

Tamara has also contributed her skills and knowledge as a B2B Coach at Niesen B2B Consulting, enabling businesses to enhance their B2B operations and strategies.

Her career journey includes notable positions such as Senior Manager of Enterprise Marketing at D2L, where she demonstrated her capabilities in enterprise-level marketing campaigns.

Additionally, Tamara served as the Development Manager for Leadership at St. Mary's General Hospital, showcasing her versatility across different sectors.

Her professional tenure features significant roles at Research In Motion, where she held positions such as Senior Marketing Manager, Carrier B2B Sales Manager, and Marketing Specialist, highlighting her varied skill set in marketing and sales within the technology sector.