Tamara Franklin

Tamara Franklin is a content strategy and operations professional with extensive experience in B2B content marketing. She previously worked as a Senior Content Marketing Manager at Shopify from July 2021 to April 2022.14 During her time at Shopify, she developed content strategies for the company's agency partner audience and managed the Shopify Editions project, a semi-annual showcase of Shopify's innovations.1

Currently, Tamara is working as a Sr. Marketing Content Manager at VMware, where she has been since January 2023.1 In this role, she supports VMware's global partner marketing managers in delivering content to strategic partners and manages content partnerships with companies like Dell Technologies, HPE, Lenovo, and Intel.1

Tamara has a diverse background in content marketing, having worked with various B2B tech companies. She has experience in creating a wide range of content types, including blogs, case studies, white papers, and sales enablement materials.1 Her expertise extends to content strategy, process implementation, and managing relationships with content agencies and freelancers.1

Outside of her professional life, Tamara enjoys cooking vegan meals, practicing yoga, reading productivity books, and spending time with her daughter.23 She is also an Asana Ambassador and holds certifications from HubSpot Academy and ClickUp.1