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Tamar Aprahamian
Strategic Communications + PR Executive | Entertainment, Lifestyle, Podcasts, Corporate Branding
Tamar Aprahamian is a seasoned professional with over 16 years of experience in strategic communications, public relations, and brand marketing. She is currently self-employed as a Marcom, Talent Relations and Brand Consultant, specializing in PR and branding for various industries, particularly in entertainment, lifestyle, and podcasts.1
Career Highlights
Tamar's impressive career spans several high-profile positions:
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Self-Employed Consultant (August 2019 - Present): She leads publicity efforts for numerous iHeartRadio podcasts, including shows hosted by celebrities like Bethenny Frankel, Paris Hilton, and Chris Harrison. She has also worked on launching virtual restaurant brands for notable figures such as Guy Fieri, Pauly D, and Mariah Carey.1
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Sr. Brand Director at ØPUS United (January 2022 - February 2023): She led brand development and strategy for major tech clients including Google Pixel, Google Chromebooks, and LG Home Entertainment and Home Appliances.1
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Vice President at SpinLab Communications (September 2016 - March 2020): Tamar worked as an integrated marketing and communications consultant for brands like iHeartRadio, Life is Beautiful Music & Art Festival, and Pandora.1
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Sr. Director of PR at Playboy Enterprises, Inc. (September 2016 - August 2019): She managed and executed all marketing campaigns and publicity opportunities for the Playboy brand.1
Education and Background
Tamar holds a Bachelor of Arts degree in Psychology and Communications from the University of Nevada-Las Vegas. Her career began in Las Vegas, followed by a stint in London, England, before settling in Los Angeles for the past nine years.
Expertise and Skills
Tamar is well-respected in the industry for her expertise in:
- Developing and executing successful PR campaigns
- Leveraging media relations, content strategy, and thought leadership
- Crafting compelling messaging and positioning
- Building and managing high-performing teams
- Fostering innovation and creativity in brand marketing
Her client portfolio includes global brands such as iHeartRadio, Google, LG, PLAYBOY, Beats by Dre, and many others.1
Tamar Aprahamian's diverse experience and proven track record in public relations, brand strategy, and marketing make her a valuable asset in the entertainment, music, and hospitality industries.