Tak Ha

Tak Ha is a seasoned market researcher with extensive experience in technology, consumer electronics, media, and telecoms brands organizations.

Specializing in quantitative research but also skilled in qualitative disciplines, Tak has worked on various research projects such as brand and communications tracking, U&A/segmentation, category exploration, product evaluation, advertising/communications testing, path to purchase, sponsorship, and event assessment.

With a Bachelor's Degree in Marketing & Advertising with first-class honors from the University of the Arts London, Tak's professional journey includes roles like Research Director at Ipsos MORI, Experience Director at MESH The Experience Agency, Account Manager at Simpson Carpenter, Research Manager at Synovate, and Research Executive at TRBI.

Having predominantly worked in EMEA, Tak also possesses hands-on experience in emerging markets like China, India, Indonesia, as well as countries in the Middle East and South America.