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Tabitha Aldrich-Smith
VP Marketing Communications
Tabitha Aldrich-Smith is the Vice President of Marketing and Communications at OneWeb, a company focused on providing global internet connectivity through satellite technology. With over 15 years of experience in marketing and communications, she has held leadership roles in various B2B technology, space, and connectivity organizations.45
In her current position at OneWeb, Aldrich-Smith plays a crucial role in shaping the company's brand identity and communication strategies. She emphasizes the importance of a clear company mission and alignment within teams to maintain a consistent brand presence across international markets. Her insights highlight the need for cultural sensitivity and adaptability in marketing efforts to resonate with diverse audiences.12
Aldrich-Smith has also been involved in initiatives that showcase OneWeb's capabilities, such as partnerships to deliver high-profile events like the Champions League coverage via satellite internet.3 Her work is characterized by a focus on integrating corporate responsibility into the company's reputation and employee engagement strategies.2
Overall, Tabitha Aldrich-Smith's leadership at OneWeb reflects her commitment to advancing satellite communications and enhancing global connectivity.
