Sydney Matteson

Sydney Matteson is a professional with a diverse background in full-funnel marketing, partnerships, paid media strategy, and various other areas. With a strong foundation in psychology, integrated planning, and account management, Sydney has excelled in roles focusing on client partnerships, consumer insights, creative strategy, and campaign management. Sydney's expertise also extends to brand storytelling, competitive analysis, and product positioning. Passionate about mental health, wellbeing, food, travel, and sustainability, Sydney enjoys outdoor activities like trail running and hiking. Currently based in SF and open to relocation, Sydney is committed to personal growth through learning Portuguese, film photography, and ceramics. Sydney holds degrees from Dartmouth College, Stanford University Graduate School of Business, and Université Lumière Lyon 2, with educational experiences at Menlo School. Sydney's professional journey includes roles at companies like Freelance, Designlab, Possible, SoFi, m/SIX, Centric Digital, and Carat, encompassing responsibilities ranging from media strategy to marketing and business development. Sydney has also contributed to renowned brands such as Williams-Sonoma, Inc., Revolution Foods, and Stella & Dot Family of Brands.