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Sydney Held
Experienced Marketing Professional
Sydney Held is the Marketing Director at OpenX, a position she has held since July 2023.3 Here are some key details about her professional background:
Career Highlights
Current Role: As Marketing Director at OpenX, Sydney is responsible for various aspects of marketing and communications for the company, which is an omnichannel supply-side platform in the advertising technology industry.34
Previous Experience:
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Marketing Consultant at OAAA (April 2022 - January 2023): Sydney oversaw initiatives such as launching the OAAA Brand Council and re-launching the OAAA website.3
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Director of NA Marketing at MediaMath (November 2021 - April 2022): She was responsible for marketing and communications, focusing on brand visibility and influencing sales pipeline.3
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Brand Marketing & Operations at MediaMath (July 2019 - November 2021): Sydney led the company's reposition and re-launch, including the launch of SOURCE by MediaMath.3
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Chief of Staff at Verizon Media (February 2016 - January 2019): She led operations for a 200+ global marketing and communications team, managing a budget of up to $300M and overseeing the AOL-Yahoo integration.3
Education
Sydney holds a Bachelor of Arts degree in Communication from the University of Maryland (2010-2014).12
Skills
Sydney's skill set includes social media, marketing strategy, event planning, corporate communications, project management, and various software tools like Microsoft Office, Photoshop, and InDesign.2
Sydney Held's diverse experience in marketing, communications, and operations across various companies in the media and advertising technology sectors has prepared her for her current role as Marketing Director at OpenX.