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    Swapna Mitra

    eBusiness / Online / Digital Media professional

    Swapna Mitra is a seasoned professional with a strong background in online product management, online marketing, team management, program management, process improvement, and agency relationship management.

    With managerial skills including team empowerment, leadership, agency relationships, and cross-functional engagement, Swapna excels at quality-driven processes, efficient delivery, and hands-on involvement when necessary.

    Her functional expertise spans user stories, PRDs, workflows, wireframing, design & UX reviews, UAT, data-driven decision-making, online marketing, and split testing.

    Swapna has a diverse professional history, having held roles such as Director of Product Management at Qyuki, Analytics - eBusiness at Dell International Services, and various positions at Citibank India and ESPNCricinfo.

    A competitive spirit drives her beyond the business realm, as evidenced by her representation of the country in international Tenpin Bowling competitions, including the Asian Games 2010 and a Bronze medal at the 2011 Commonwealth Tenpin Bowling Championship.

    Swapna is a freelancer currently focused on product development, working with lean organizations to enhance their product offerings efficiently and effectively.

    She holds a B. Sc. (Honours) in Physics from Hansraj College, University of Delhi, and a PGDM in Marketing and Systems from the Indian Institute of Management, Bangalore.