San Diego State University

University of California, Santa Cruz

Principal Solution Marketing Manager at Workday

Walnut Creek, California, United States

Workday

Principal Product Marketing Manager

Crowdstaffing brings the power of the crowd and the best of modern technology together in an end-to-end hiring ecosystem that combines a multi-sided marketplace of candidates, hiring organizations, and talent suppliers, with a complete suite of integrated tools to drive the recruiting, hiring and job search process. All work seamlessly together to connect the best-fit people, companies, and open roles, in less time.

Crowdstaffing

Vice President, Marketing

Director of Product Marketing

Independent product marketing consultant, working with global software clients to develop GTM strategies, positioning, sales enablement and content that are authentic, differentiating, and motivating. Clients included Intuit, Cornerstone OnDemand, Coveo, Sitecore, TeleAtlas, and Equilar.

Onspire Group

Independent Product Marketing Consultant

Served as product marketing lead on small incubator team for Ellucian Brainstorm, the flagship product in Ellucian's new Teaching & Learning portfolio. Brainstorm was an online competency-based education Learning Management System for higher ed, and the company's first learning platform which was sold to an entirely new buying audience. Ellucian was acquired by a private equity firm and ultimately closed the business unit.

Ellucian

Product Marketing Director

Manage the go-to-market for the channel layer of the Sitecore Experience Platform (connecting mobile, social, web and print to the overall customer experience) which targets IT and marketing leadership in mid-market and enterprise organizations. Responsibilities include positioning and messaging, sales enablement and training, content development, and launch project management.

Sitecore

Sr. Product Marketing Manager

Managed release of Marketo's first generation of Revenue Cycle Analytics. Developed all messaging and collateral and led cross-functional team to roll out to new customers and installed base.

Marketo

First hire in new product marketing function reporting to VP product management. Developed and managed go-to-market planning, launch process, and win/loss capabilities. Delivered tools and training to sales force.

Lyris, Inc.

Product Marketing Manager

At this start-up I led all marketing including go-to-market planning and launches, product marketing, PR, branding, corporate communications, demandgen, member adoption and retention.

Clubspaces Inc.

Corporate Marketing Director

Began as marketing manager and the #16 hire at this start-up, eventually taking on the user experience group for this online direct mail fulfillment service, driving the user experience for small business owners.

Suzy McKee