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Suzanne B Carter
Founder, MYO Cosmetic Cases | Innovating Sustainable Beauty Solutions
Suzanne B Carter is the founder and CEO of MYO (Makeup Your Own) Cosmetic Cases, an eco-conscious beauty brand she established in 2016.12 With a background in corporate efficiency and training, Carter leveraged her expertise to create innovative and sustainable solutions for the beauty industry.1
Background and Experience
Before founding MYO Cosmetic Cases, Carter worked as a Corporate Efficiency Consultant for LTT Consulting from January 2015 to March 2022.1 In this role, she assisted various organizations, including government agencies, corporations, and small businesses, in improving operations and increasing efficiency through effective employee training programs.1
MYO Cosmetic Cases
Carter's company, MYO Cosmetic Cases, focuses on creating refillable, reusable magnetic cosmetic cases designed to:
- Reduce cosmetic packaging waste
- Increase makeup organization
- Improve efficiency for professional makeup artists
- Enhance safety and hygiene, especially in professional settings12
The company offers both consumer and professional models of their innovative cosmetic cases.1
Sustainability and Social Responsibility
Under Carter's leadership, MYO Cosmetic Cases has demonstrated a strong commitment to sustainability and social responsibility:
- The company became B Corp Certified in 20201
- Carter participated in the Vancouver Economic Commission's Impact 6 Pack program to prepare for B Corp Certification2
- MYO Cosmetic Cases uses materials that are 90% sourced in North America1
Industry Recognition
MYO Cosmetic Cases has gained significant traction in the film and television industry, with their products being used on numerous productions, including:
- Supergirl
- Batwoman
- The 100
- Dead to Me
- The Good Doctor
- Riverdale
- Schitt's Creek
- Vikings
- Emily in Paris1
The company's products have also been featured in editorial photoshoots for major publications like Elle, Allure, and Vanity Fair.1
Suzanne B Carter's innovative approach to cosmetic storage and application has positioned her as a leader in sustainable beauty solutions, addressing both environmental concerns and professional needs in the makeup industry.