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Sung Kang
SVP Marketing at Thrive Cannabis
Sung Kang is a prominent figure in the Canadian cannabis industry, currently serving as the Senior Vice President of Marketing at Thrive Cannabis.1 Thrive Cannabis is a licensed producer dedicated to cultivating premium quality craft cannabis in Canada.1
Career Background
Sung Kang has an extensive background in marketing, particularly within the cannabis and beverage industries. His career trajectory includes:
Current Role:: Senior Vice President of Marketing at Thrive Cannabis1
Previous Positions::
- Vice President of Marketing at The Valens Company2
- Marketing leadership roles at VIVO Cannabis Inc.3
- Marketing experience at Labatt Breweries of Canada3
Expertise and Responsibilities
At Thrive Cannabis, Sung Kang leads the marketing efforts, focusing on:
- Creating and promoting premium quality craft cannabis products1
- Developing marketing strategies to establish Thrive Cannabis as a leader in the Canadian cannabis market
- Working with his team to create "Canada's best cannabis"
Sung Kang's experience in both the cannabis and traditional beverage industries provides him with a unique perspective on marketing regulated products and building strong brand presence in competitive markets.
Industry Impact
As a marketing executive in the rapidly evolving cannabis industry, Sung Kang is likely involved in shaping consumer perceptions, navigating regulatory challenges, and driving innovation in cannabis product development and branding. His role at Thrive Cannabis positions him as a key player in the premium craft cannabis segment of the Canadian market.