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Stuart Bailey
COO at PHD Australia
Stuart Bailey is a seasoned executive in the media and digital industry, currently serving as the Chief Operating Officer (COO) at PHD Australia.24 With over 20 years of experience in both the UK and Australia, Bailey has established himself as a specialist in transforming digital offerings and accelerating clients' digital capabilities.17
Career Progression
Bailey's journey with Omnicom Media Group began in 2012 when he joined OMD.2 In 2017, he moved to PHD as Chief Digital Officer.3 His career at PHD has seen steady growth:
- 2017: Joined as Chief Digital Officer
- 2020: Promoted to Joint Managing Director alongside Lucy Formosa Morgan6
- 2021: Elevated to Chief Operating Officer in a leadership restructure24
Expertise and Skills
Stuart Bailey is known for his:
- Digital strategy expertise
- Thought leadership in the industry
- Ability to transform digital offerings and cultures
- Acceleration of clients' digital capabilities1
Recent Developments
In October 2021, PHD Australia underwent a significant leadership restructure. As part of this change, Bailey was promoted from his role as Joint Managing Director to Chief Operating Officer.4 This move came as Lucy Formosa Morgan, the other Joint Managing Director, left the company.2
More recently, in October 2023, Bailey shared news about PHD Australia winning the McCain Foods account, with the agency's Melbourne office set to handle media strategy, planning, and buying for the brand.5
Stuart Bailey's LinkedIn profile can be found under the username stuart-bailey-652a8b3, which aligns with the information provided in the query.1
