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Steven Ziff
Chief Business Officer • CMO/CRO • MarTech Co-Founder • Strategic Advisor • NFL, NHL, MLB Executive
Professional Background
Steven Ziff is a prominent C-suite executive whose career spans over two decades, specializing in catalyzing significant growth within leading companies in the sports, entertainment, media, and consumer goods sectors. With a robust background in data-driven sales and marketing, he has developed a reputation as a strategic leader capable of fostering high-performing teams and championing customer-centric initiatives. Ziff’s expertise lies in seamlessly integrating strategic vision with creative marketing approaches, leading to targeted business success and a notable impact across various organizations within the industry.
Steven's career trajectory is marked by prestigious roles at several high-profile companies. He has served as the Chief Business Officer at Loud And Live, where his strategic vision helped advance the company's initiatives in entertainment and sports. He held the position of Executive Vice President, Chief Marketing & Communications Officer at Thrill One Sports & Entertainment, spearheading marketing efforts and communication strategies to elevate brand visibility and engagement.
In his role as Senior Vice President, Chief Marketing Officer at the Los Angeles Chargers and later at the Washington Commanders, Ziff made substantial contributions to enhancing fan engagement and leveraging marketing strategies that resonate with diverse audiences. His prior experience includes pivotal roles at the Jacksonville Jaguars, where he served as VP of Marketing & Digital Media, and at the San Diego Padres, where he was the SVP of Sales & Service. His experience extends to the Florida Panthers, where his role as SVP of Marketing & Brand Strategy positioned him as a key player in shaping the team's marketing direction.
Further enhancing his profile, Ziff has had significant stints early in his career, including roles as Retail Marketing Manager at Office Depot, Inc. and as Director of Strategic Marketing at AMP Agency. His robust experience across various marketing and business domains uniquely qualifies him to navigate today’s complex and competitive landscape.
Education and Achievements
Steven Ziff's educational journey laid a strong foundation for his distinguished career in marketing and business. He earned a Bachelor of Science in Marketing from the University of Central Florida, where he honed his skills in understanding market dynamics and consumer behavior. To further enrich his educational experience, he pursued studies in Renaissance Art & Language at the Università degli Studi di Urbino Carlo Bo, showcasing his commitment to broadening his horizons beyond the conventional and into the realm of cultural immersion and creativity.
In addition to his formal education, Ziff is a respected thought leader in the industry, having founded HomeTurf, a pioneering leader in media technology. His role as a founder not only highlights his entrepreneurial spirit but also underscores his investment in the future of media and technology, particularly within entertainment and sports. Additionally, Ziff serves as a trusted advisor and investor in various entertainment, sports, and consumer packaged goods (CPG) ventures, drawing on his extensive experience and network to guide emerging players in these sectors.
Achievements
Throughout his illustrious career, Steven Ziff has cultivated a series of notable achievements that reflect his leadership, strategic acumen, and innovative thinking. Under his guidance, various organizations have experienced transformative growth and brand elevation, benefiting from his expertise in sales, marketing, and communications. His ability to create high-performing teams has led to enhanced organizational efficiency and remarkable growth in customer satisfaction and engagement.
Steven Ziff's commitment to advancing the sports and entertainment industries is evidenced by his numerous contributions in high-impact roles and advisory capacities. His strategic insights have been instrumental in crafting marketing strategies that resonate with fans and build lasting brand loyalty. His leadership has often set benchmarks in the industry, emphasizing the importance of combining data-driven insights with creative marketing narratives.
In summary, Steven Ziff embodies the quintessential C-suite executive whose career reflects a passion for innovation, an unwavering commitment to excellence, and a proven ability to drive growth and success in competitive industries. With a strong educational foundation, a wealth of industry experience, and a track record of impactful leadership, Ziff continues to contribute to the evolution of marketing strategies within the sports and entertainment landscape.