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Steven Ristevski
Principal at SR Link
Steven Ristevski is a Sales Partner at Anthosa Consulting, where he plays a crucial role in delivering new business opportunities for various technology companies, including Qlik, DataRobot, and IBM. His career journey began unexpectedly with a clerical traineeship, which laid the foundation for his expertise in sales and lead generation. Ristevski emphasizes the importance of relationship building, market research, and effective communication strategies in sales.12
In addition to his role at Anthosa Consulting, he is also the Principal at SR Link, where he focuses on engaging potential clients and understanding their challenges. His approach includes systematic networking and leveraging platforms like LinkedIn to enhance lead generation efforts. Ristevski advocates for a long-term perspective in sales, highlighting that successful relationships often take years to cultivate before yielding business opportunities.12
Ristevski has shared insights on various platforms, including podcasts, where he discusses his sales strategies and experiences. He stresses the significance of mentorship and continuous learning in developing effective sales techniques.1