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Steve Zurek
Senior Category Development - Shopper Insights - Shopper Marketing Professional - CPG - Health & Beauty - OTC Pharmaceutical - Top Retail Accounts
Steve Zurek is a business development and insights professional with extensive experience in category management and senior leadership roles. He currently works as a Vice President of Thought Leadership at NielsenIQ1, where he has held various positions since December 2021.1
Professional Background:
- Currently serves as Vice President of Thought Leadership at NielsenIQ (July 2023 - Present)1
- Previously worked in senior management roles at major companies including Procter and Gamble, Gillette, Quaker Oats, Pepsico, and GSK Consumer Health1
- Runs a consulting practice focused on strategy and insights, developing commercialization strategies for healthcare technology and analytics companies1
Key Professional Strengths:
- Specializes in category management, business development, and shopper insights1
- Passionate about problem-solving and helping businesses achieve their goals1
- Skilled in analytical capabilities and team building, with unique training from The Second City improvisational comedy troupe1
Education:
- Bachelor of Arts in Business Administration from North Central College
- Master of Business Administration (MBA) from Roosevelt University1
Notable Certification:
- Completed The Second City Professional Development Program in November 20181
Steve describes himself as a "bounce back" professional who values continuous learning and has a consultative approach to sales and business development.1