Steve Rafferty

SVP Development at Subway

Steve Rafferty is the Senior Vice President of Development for Subway, a position he has held since February 22, 2021. In this role, he is responsible for leading the strategic direction of business development, supporting Subway's network of developers, and overseeing growth initiatives for both new and existing franchisees.1 3 5

Rafferty brings over 35 years of experience in franchise business development to Subway. Prior to joining the company, he held significant roles at major organizations including Dunkin Brands, where he served as Senior Director of U.S. Business Development, and Yum Brands, Burger King, and PepsiCo.1 3 4 His expertise is particularly focused on franchise recruitment, unit growth, and market entry strategies, which are crucial for Subway's expansion efforts.1 4 5

He graduated from Babson College with a focus on business leadership, further enhancing his qualifications in managing and optimizing franchise operations.2

Highlights

Feb 22 · qsrmagazine.com

Subway Appoints Steve Rafferty SVP of Development for North America

Feb 22 · fermag.com

Subway Appoints New SVP of Development for North America

Experience

SVP Development at Subway (February 2021 - Present)

Sr. Director, US Business Development at Dunkin' Brands (March 2015 - February 2021), Sr. Director, US Franchising at Dunkin' Brands (2012 - March 2015), Vice President, Franchising & Business Development at Burger King Corporation (2007 - 2011), Vice President, Business Development at Burger King Corporation (2005 - 2007), Senior Director, Franchise Financial Restructuring Program at Burger King Corporation (2003 - 2005), Director, Mergers & Acquisitions; Director, Acquisitions & Divestitures; Franchise Business Leader at Yum! Brands/Taco Bell Corporation (1995 - 2003), Business Development Manager, Region General Manager, Franchise Business Manager at Pepsi Beverages Company (1983 - 1995)

Education

MBA in Entrepreneurship & General Management, Babson College - Franklin W. Olin Graduate School of Business (magna cum laude), Bachelor of Arts, Boston College, Certificate of Special Studies in Administration & Management, Harvard Extension School