Steve Flatow

Steve Flatow is an accomplished marketing leader and sports business professional who currently serves as a Board Member for National Collegiate Rugby.1 His career spans over 30 years in the sports industry, during which he has held several high-profile positions and made significant contributions to the field.1

Career Highlights

Sports Marketing Leadership:: Steve has been a pioneer in the evolution of sports sponsorship models over the past three decades.1 He is known for establishing the "partnership" approach to sports sponsorships and extending this model to municipalities, nonprofits, and other organizations.1

Notable Positions::

• National Basketball Association (NBA): Served as Senior Director of Business Development for the WNBA from 2004 to 2006.1
• Major Indoor Soccer League: Held the position of Chief Marketing Officer from 2002 to 2004.1
• National Hockey League (NHL): Worked as Vice President and Director of Marketing for NHL Enterprises from 1986 to 1994.1

Consulting Work:: Steve is currently the President of SDF Management Group, a role he has held since 2013.1 In this capacity, he provides strategic marketing, sponsorship, and licensing representation services to various clients in the sports industry.1

Expertise and Achievements

Steve Flatow is recognized for his:

• Ability to drive revenue and build brands in sports businesses1
• Innovation in marketing strategies for high-profile sports organizations1
• Success in spearheading change within the industry1

His accomplishments include generating significant increases in sponsorship revenue, developing strategic partnerships, and implementing new revenue-generating initiatives across various sports leagues and organizations.1

Steve Flatow's extensive experience and proven track record in sports marketing and business development make him a valuable asset to the National Collegiate Rugby board.