Steve Randazzo

Steve Randazzo is a prominent figure in the experiential marketing industry and a best-selling author.1 He is the President of Pro Motion Experiential Marketing, a company he founded in July 1995 and has been running for over 28 years.1

Professional Background

Steve's career in marketing spans several decades, with notable positions including:

• President of Pro Motion Experiential Marketing (1995-present)
• Senior Account Director at McCann Erickson Event Marketing (1993-1995)
• Promotions Manager at Ralston Purina (1990-1993)

Authorship and Publishing

In May 2019, Steve Randazzo published his first book, "Brand Experiences: Building Connections in a Digitally Cluttered World" through Paiphen Publishing.1 The book became a best-seller in March 2020 and is available on Amazon and Barnes & Noble.1 It focuses on how companies can build connections with customers through experiential marketing.

Expertise and Recognition

Steve is recognized as a speaker in the Experiential Marketing and Event Marketing industry.1 He has authored over 70 articles in various business publications, showcasing his expertise in the field.1 His company, Pro Motion Experiential, specializes in face-to-face marketing programs, mobile vehicle tours, and various other marketing strategies aimed at bringing brands to life.1

Professional Philosophy

Steve emphasizes the importance of delivering transparent ROI and creating brand experiences that stand out in a digitally cluttered world.1 His approach focuses on developing creative, integrated marketing programs that aim to achieve measurable results for clients, often with the goal of achieving self-funded programs.1