Stephen Weir

Stephen Weir is the Director of Brand Development at Trajectory Brands Inc., a company specializing in brand strategy and development.12 With a background in brand strategy, Weir brings a unique blend of strategic insight and brand thinking to his role, which he applies to project management for complex organizations.2

Professional Experience

Weir has been with Trajectory since at least June 2016, where he has been involved in various aspects of brand development.4 His work at the company includes:

• Brand strategy
• Brand positioning
• Brand identity development

He has participated in long-term projects, with some spanning over a year in duration, working closely with clients to develop their brand strategies.4

Expertise and Approach

Stephen Weir is known for:

• Weaving strategic insight into project management
• Handling complex organizational projects
• Applying brand thinking to various challenges

His approach combines his training as a brand strategist with practical project management skills, allowing him to deliver comprehensive solutions to clients.2

Contributions

Weir is actively involved in sharing industry insights and knowledge. He has contributed to Trajectory Chronicles, a publication that explores topics relevant to their clients. In September 2020, for example, he shared an edition focusing on resilience for Post-Secondary institutions.3

Stephen Weir's LinkedIn profile (username: stephen-weir-0258242) likely contains more detailed information about his professional background, accomplishments, and current role at Trajectory Brands Inc.